Nouba
Nouba Collection SS19: Outsider Celebrity.
The project
When the everyday becomes a stage, reality turns bold and authentic.
The Celebrity Collection unleashes the warrior spirit within every woman, transforming her into a proud diva capable of drawing the eyes of the world.
An explosion of sun-drenched hues warmed by natural earth tones, with unexpected bursts of orange, while greens act as the dividing line between warm and cool shades. An enveloping makeup look, like the first rays of sunlight.
Celebrity is a tribute to the diva that lives within every woman.
Based on these guidelines, the communication campaign for the domestic and international markets came to life, thanks to insights from Diego Dalla Palma and true teamwork between Sabrina Poli and Matitegiovanotte, with the valuable artistic contribution of Andrea Brambilla.
Artistic Direction: Diego Dalla Palma.
Creative Direction: Sabrina Poli.
Art Direction: Giacomo Lombardi, Chiara Catani.
Copywriting Coordination: Antonella Bandoli.
Photo: Fabio Munis e Gianluca Gasperoni.
The best creative ingredients
blended with passion into the project
“Today I received this beautiful company profile from an agency called Matitegiovanotte, which I worked with in the past at Nouba. They are the ones who encouraged me to embrace an unconventional idea of beauty and to move beyond the boundaries of stereotyped, boxed-in beauty standards.”
Andrea Brambilla |
Nouba Cosmetics - Nouba
