{"id":8487,"date":"2024-12-06T11:10:14","date_gmt":"2024-12-06T10:10:14","guid":{"rendered":"https:\/\/www.matitegiovanotte.biz\/progetto\/out-of-home-campaign-for-flagship-retail-models\/"},"modified":"2026-08-06T17:17:18","modified_gmt":"2026-08-06T15:17:18","slug":"out-of-home-campaign-for-flagship-retail-models","status":"publish","type":"progetto","link":"https:\/\/www.matitegiovanotte.biz\/en\/project\/out-of-home-campaign-for-flagship-retail-models\/","title":{"rendered":"Out-of-home campaign for flagship retail models."},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:0px;--awb-padding-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:calc( 100% + 100px ) !important;max-width:calc( 100% + 100px ) !important;margin-left: calc(-100px \/ 2 );margin-right: calc(-100px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:50px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:50px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:50px;--awb-margin-bottom-medium:20px;--awb-spacing-left-medium:50px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:50px;--awb-spacing-left-small:50px;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 sm-text-align-center fusion-text-no-margin\" style=\"--awb-margin-bottom:0px;\"><p>Traditional media such as out-of-home advertising (city posters) and general and specialist press ads for r\u00e9tro-pop campaigns, marked by irony and subtle irreverence, featuring Nike\u2019s top sports footwear models of the season. Thanks to this work, we earned the trust of Wieden+Kennedy, Nike\u2019s international agency, with which we later collaborated extensively on adapting global campaigns to the Italian market.<br \/>\n\u201cIN ADVERTISING, THE BEST AGENCY IN THE WORLD.\u201d<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:50px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:50px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:50px;--awb-spacing-left-medium:50px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:50px;--awb-spacing-left-small:50px;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator center-mobile\" style=\"align-self: flex-start;margin-right:auto;margin-top:30px;margin-bottom:30px;width:100%;max-width:200px;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color5);border-color:var(--awb-color5);border-top-width:1px;\"><\/div><\/div><div class=\"fusion-text fusion-text-2 sm-text-align-center fusion-text-no-margin testo-small-progetto\" style=\"--awb-font-size:14px;--awb-margin-bottom:0px;\"><p><strong>Art Direction:<\/strong> Barbara Longiardi, Giovanni Pizzigati..<br \/>\n<strong>Copywriting:<\/strong> Antonella Bandoli<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"featured_media":8489,"template":"","tag-categoria":[359,364],"tag-settore":[415],"cliente":[597],"class_list":["post-8487","progetto","type-progetto","status-publish","has-post-thumbnail","hentry","tag-categoria-advertising","tag-categoria-copywriting","tag-settore-sport","cliente-nike"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/progetto\/8487","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/progetto"}],"about":[{"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/types\/progetto"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/media\/8489"}],"wp:attachment":[{"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/media?parent=8487"}],"wp:term":[{"taxonomy":"tag-categoria","embeddable":true,"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/tag-categoria?post=8487"},{"taxonomy":"tag-settore","embeddable":true,"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/tag-settore?post=8487"},{"taxonomy":"cliente","embeddable":true,"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/cliente?post=8487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}