{"id":8449,"date":"2024-12-05T18:45:27","date_gmt":"2024-12-05T17:45:27","guid":{"rendered":"https:\/\/www.matitegiovanotte.biz\/progetto\/the-perfect-story-for-sicas-industrial-product-the-end-of-line-system-for-extruded-plastic-pipes\/"},"modified":"2026-08-03T10:27:24","modified_gmt":"2026-08-03T08:27:24","slug":"the-perfect-story-for-sicas-industrial-product-the-end-of-line-system-for-extruded-plastic-pipes","status":"publish","type":"progetto","link":"https:\/\/www.matitegiovanotte.biz\/en\/project\/the-perfect-story-for-sicas-industrial-product-the-end-of-line-system-for-extruded-plastic-pipes\/","title":{"rendered":"The perfect story for SICA\u2019s industrial product: the end-of-line system for extruded plastic pipes."},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-right:0px;--awb-padding-left:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"width:calc( 100% + 100px ) !important;max-width:calc( 100% + 100px ) !important;margin-left: calc(-100px \/ 2 );margin-right: calc(-100px \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:50px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:50px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:50px;--awb-margin-bottom-medium:20px;--awb-spacing-left-medium:50px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:50px;--awb-spacing-left-small:50px;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 sm-text-align-center fusion-text-no-margin\" style=\"--awb-margin-bottom:0px;\"><p>The new strategy starts with a conservative restyling of the Sica logo, from which geometric shapes reminiscent of pipes \u2014 the company\u2019s product \u2014 are derived and used as decorative elements and as a distinctive pattern of the new brand identity.<\/p>\n<p>A concept was created and applied across all online and offline tools, together with a bespoke photo shoot designed to make Sica stand out with elegance and distinction in the industrial sector.<br \/>\nThe corporate identity is renewed, stronger and clearer. All materials align harmoniously with the visual identity. Communication is more consistent from online to offline. The company\u2019s strengths are brought to the fore.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_2 1_2 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:50px;--awb-margin-bottom-large:0px;--awb-spacing-left-large:50px;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:50px;--awb-spacing-left-medium:50px;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:50px;--awb-spacing-left-small:50px;\" data-scroll-devices=\"small-visibility,medium-visibility,large-visibility\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-separator center-mobile\" style=\"align-self: flex-start;margin-right:auto;margin-top:30px;margin-bottom:30px;width:100%;max-width:200px;\"><div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;--awb-sep-color:var(--awb-color5);border-color:var(--awb-color5);border-top-width:1px;\"><\/div><\/div><div class=\"fusion-text fusion-text-2 sm-text-align-center fusion-text-no-margin testo-small-progetto\" style=\"--awb-font-size:14px;--awb-margin-bottom:0px;\"><p><strong>Creative Direction:<\/strong> Giacomo Lombardi, Antonella Bandoli.<br \/>\n<strong>Art Direction:<\/strong> Giacomo Lombardi, Sara Conti.<br \/>\n<strong>Copywriting:<\/strong> Antonella Bandoli.<br \/>\n<strong>Photoshooting:<\/strong> Gianluca Gasperoni.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"featured_media":8451,"template":"","tag-categoria":[361,379],"tag-settore":[403],"cliente":[625],"class_list":["post-8449","progetto","type-progetto","status-publish","has-post-thumbnail","hentry","tag-categoria-brand-identity","tag-categoria-photography","tag-settore-industry","cliente-sica"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/progetto\/8449","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/progetto"}],"about":[{"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/types\/progetto"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/media\/8451"}],"wp:attachment":[{"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/media?parent=8449"}],"wp:term":[{"taxonomy":"tag-categoria","embeddable":true,"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/tag-categoria?post=8449"},{"taxonomy":"tag-settore","embeddable":true,"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/tag-settore?post=8449"},{"taxonomy":"cliente","embeddable":true,"href":"https:\/\/www.matitegiovanotte.biz\/en\/wp-json\/wp\/v2\/cliente?post=8449"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}